Accounting software
Operations professionals in Accounting software
These ten professionals hold or have held operations and business operations roles at accounting software companies. A reader can learn how these vendors run planning, go-to-market and product operations as their accounting products and customer bases grow.
Professionals to explore
01—10Bill Kimball
LinkedInExperience: Head of Operations, North America · Xero
Head of Operations, North America at Xero since 2025, where the highlights describe expanded operational oversight for the US and Canada during a parental leave absence. Also Director of Operations, TaxCycle at Xero since 2022. Former Head of Sales, Canada (2020–2022) and Regional Director, Western Canada (2019–2020) at Xero.
Caroline Xu
LinkedInExperience: Executive Vice President GTM Operations & Transformation · Sage
Executive Vice President GTM Operations & Transformation at Sage since 2026; the highlights describe the role as COO to Chief Commercial Officer. Former Executive Vice President Commercial Finance at Sage (2022–2026) and Vice President Group Head of FP&A at Sage (2021–2022), with interim Group Financial Controller roles at Sage in 2023–2024 and 2025.
Cassie Divine
LinkedInExperience: Senior Vice President, QuickBooks Platform Business Operations & Partner Ecosystem · Intuit
Former Senior Vice President, QuickBooks Platform Business Operations & Partner Ecosystem at Intuit (2019–2025), described in the highlights as one of about 20 Senior Vice Presidents at the company. Former Vice President, QuickBooks Online Platform, Small Business & Self-Employed Segments (2017–2019) and Business Operations Leader (2015–2017) at Intuit. Board Member at FreshBooks since 2025.
Gin Li Teh
LinkedInExperience: Director of Operations - Product & Tech · Xero
Director of Operations - Product & Tech at Xero since 2026; the highlights describe Xero as an online accounting software company for small businesses. Former Planning & Operations Senior Manager - Product & Technology at Xero (2023–2026) and Senior Manager, Global M&A Integrations at Xero (2021–2023). Other listed roles include Strategy & Transformation Manager at Telstra (2019–2021).
Helena Bogaards
LinkedInExperience: Director of Operations · Intuit
Director of Operations at Intuit since 2022, where the highlights describe leading all financial operations for a $12B+ global software organization and building a company-wide forecasting and KPI framework. Former Vice President of Finance at Salesforce (2018–2022) and Senior Financial Analyst Finance Manager at Adobe (2013–2018).
Julie Creen
LinkedInExperience: Senior Operations Manager · Xero
Senior Operations Manager at Xero since 2024, and Founder & Consultant at Creen Consulting since 2023. Former Director Of Business Operations (2021–2023) and Senior Manager, Business Operations (2020–2021) at Achievers, and former Head of Global Operations at WE.org (2015–2020). The summary describes working with executive leadership to turn strategy into tactics through cross-functional collaboration.
Kim Smith
LinkedInExperience: Vice President, Business Operations and IT Strategy · BlackLine
Vice President, Business Operations and IT Strategy at BlackLine since 2024, where the summary describes closing the gap between the CIO's strategy and the organization's ability to execute it. Former Senior Director of Operations & Special Programs Chief of Staff to the CFO & CIO at Automation Anywhere (2019–2024) and Chief of Staff, Strategic Finance at ServiceNow (2024).
Lance Moreno
LinkedInExperience: Vice President Business Operations Medium Business Segment - Financials and ERP · Sage
Vice President Business Operations Medium Business Segment - Financials and ERP at Sage since 2023. Former Vice President Go To Market and Product Operations (2022–2023) and Head of Operational Excellence (2021–2022) at Sage Intacct, Inc. The summary describes building and transforming operational organizations at Sage/Sage Intacct, SAP Concur and Microsoft. Other listed roles include Senior Director Enterprise Risk Operations at SAP Concur (2019–2021).
Lonny Cheuk
LinkedInExperience: Head of Strategy & Business Operations - Accountant Segment · Intuit
Head of Strategy & Business Operations - Accountant Segment at Intuit since 2023. Former Senior Manager, CX Strategy & Operations (2022–2023) and Manager, Business Operations (2021–2022) at Intuit. Other listed roles at Intuit include Senior Technical Program Manager - Cybersecurity & Fraud Prevention (2019–2021) and Senior Program Manager - Strategic Partnerships (2017–2019).
Marte Kjelingtveit
LinkedInExperience: Director Business & Product Operations · BlackLine
Director Business & Product Operations at BlackLine since 2025; the highlights describe BlackLine as a software development company. Former Sr. Manager Business Operations & Strategic Planning (2023–2025) and Senior Business Operations Manager (2021–2023) at BlackLine, and former Senior Program Manager Business Operations & Planning at SAP SuccessFactors (2020–2021).
Choose the right perspective
Match the person's operations focus, such as go-to-market, product and technology, or regional operations, to the decision you face. Check whether their relevant role is current or past and which product line or region it covered.
Questions to take into the conversation
- 01Which operating metrics did you review every week, and how did they change as the customer base grew?
- 02How did you coordinate product, sales and partner teams when launching a new accounting feature or entering a new market?
- 03What process or tool change made the biggest difference to how your operations team worked, and why?
Reaching operations professionals in Accounting software
How can I contact one of these operations professionals in Accounting software?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 4 companies, including Xero, Sage and Intuit, based on profile data retrieved on October 1, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach operations professionals in Accounting software?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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