Hospitals
Marketing professionals in Hospitals
These ten professionals lead or have led marketing for hospitals and health systems, all in director-level marketing roles. A reader can learn how hospital marketers plan brand and service line campaigns and judge whether those campaigns bring in patients.
Professionals to explore
01—10Benjamin Hill
LinkedInExperience: Director of Marketing Strategy and Business Development · Florida Medical Center
Director of Marketing Strategy and Business Development at Florida Medical Center since 2025. A highlight describes healthcare strategy and business development work focused on referral network growth, physician relations and patient access in acute-care hospitals. Also Director Marketing Strategy at HSA Health Care – Florida Medical Center since 2025. Other listed roles include Senior Manager of Talent Acquisition at Community Minds (2024–2025), Senior Manager Talent Acquisition at Community Minds (2024–2025) and Construction Project Manager at Method General Contractors (2022–2024).
David Strupp
LinkedInExperience: Director of Marketing · Johns Hopkins All Children's Hospital
Director of Marketing at Johns Hopkins All Children's Hospital since 2024. A highlight describes leading marketing strategy for one of the country's top-ranked children's hospitals. Other listed roles include Senior Market Manager - Feet at Ottobock (2022–2023), Regional Marketing Manager at BayCare Health System (2013–2022), Marketing Coordinator at BayCare Health System (2011–2013) and Freelance Writer at Self-Employed (2009–2011).
Erin Spillman
LinkedInExperience: Director of Marketing · Wellstar Health System
Former Director of Marketing at Wellstar Health System (2022–2025). A highlight describes developing and executing comprehensive marketing plans as Director of Marketing with Wellstar Health System. Also Director, Market Communications at Wellstar Health System since 2025. Other listed roles include Director of Marketing at East Georgia Regional Medical Center, LLC (2017–2022), Director - Marketing, Business Development & Gifts at Vidant Health (2009–2017) and Sales and Marketing Manager at Kanban Logistics (2007–2009).
Jana Pope
LinkedInExperience: Director, Hospital Marketing · Baylor Scott & White Health - North Texas
Director, Hospital Marketing at Baylor Scott & White Health - North Texas since 2010. The headline gives the role as Director, North Texas Hospital Marketing at Baylor Scott & White Health. Other listed roles include Director of Marketing and PR at Baylor University Medical Center (2000–2010), Various Positions at Baylor University Medical Center (1983–2000) and Director of Public Relations at Memorial General Medical Center (1979–1982).
Karen Bolton
LinkedInExperience: Marketing Communications Director at Chippenham & Johnston-Willis Hospitals · HCA Healthcare
Holds the title Marketing Communications Director at Chippenham & Johnston-Willis Hospitals with HCA Healthcare, listed since 2018. A highlight describes building brands through campaigns, public relations, advertising, promotions, loyalty programs, events, partnerships and social media. Other listed roles include Marketing Director at HCA Healthcare Physician Services (2016–2018), Independent Sales Director at Mary Kay Cosmetics, Inc. (2013–2016), Marketing Manager at IGT (2009–2015) and Category Manager at Circuit City (2007–2009).
Kelle Roberts
LinkedInExperience: Administrative Director of Marketing · Baptist Memorial Health Care
Administrative Director of Marketing at Baptist Memorial Health Care since 2017. A highlight says the role works directly under the CEO as a member of the hospital's leadership team. Other listed roles include Administrative Director of Clinical Services at Baptist Memorial Health Care (2013–2017), Director of Physician Customer Relations at Baptist Memorial Health Care (1999–2013) and Director of Marketing at Baptist Memorial Health Care (1989–1999).
Michelle Oleson
LinkedInExperience: Director of Marketing · Wellstar Health System
Director of Marketing at Wellstar Health System since 2019. A highlight describes Wellstar Health System as serving more than six million patients in Metro Atlanta, West Georgia and Augusta. Other listed roles include Marketing And Public Relations Specialist at Northeast Georgia Health System (NGHS) (2017–2019), Executive Director at Innovation Crescent Regional Partnership (2012–2017), Independent Public Relations, Marketing and Writing Consultant at Michelle Oleson Marketing and Public Relations (2009–2014) and Public Relations Consultant at JSA Communications (2000–2003).
Nicomas Bradburn
LinkedInExperience: Marketing Director · Union General Hospital
Marketing Director at Union General Hospital since 2015. A highlight describes a marketing director with a history in the hospital and health care industry, skilled in sales, customer service, event management and branding. Other listed roles include Sales & Marketing Representative at Coosa Creek Marketing Products (2008–2015), Marketing Consultant & Webmaster at One Lender for Life (2009–2012), Blairsville-Union County Chamber of Commerce Ambassador Volunteer at Blairsville-Union County Chamber of Commerce (2009–2011) and Marketing & Account Management Intern at Marketing Specifics (2007).
Sapna Parekh
LinkedInExperience: Director, Brand Marketing · Sutter Health
Director, Brand Marketing at Sutter Health since 2001. A highlight describes 25 years of developing and executing strategic branding, marketing and communications plans across traditional and emerging media platforms. Other listed roles include Manager, Advertising & Publications at PacifiCare (now United Healthcare) (1995–2000).
Sara Meyer
LinkedInExperience: Director of Marketing & Business Development · Wood County Hospital
Director of Marketing & Business Development at Wood County Hospital since 2016. A highlight describes 22 years of marketing leadership across healthcare, higher education food service and retail, including referral-based campaigns. Other listed roles include Senior Marketing Director at Chartwells Higher Education Dining Services (2008–2016), Visual Designer at Insight Advertising, Inc. (2005–2008), Marketing Manager & Mortgage Loan Processor at Limes Financial Funding (2002–2006) and Marketing Assistant & Account Manager at ROL Manufacturing (2000–2001).
Choose the right perspective
Match the person's setting to your question, since a single community hospital, a children's hospital and a multi-hospital system face different marketing problems. Ask which service lines, campaigns and budgets they owned directly and how they measured patient response.
Questions to take into the conversation
- 01How do you decide which service lines get marketing budget each year?
- 02Which measures tell you a campaign brought in new patients rather than just awareness?
- 03How do you work with physicians and hospital leadership when planning a campaign for a new service?
Reaching marketing professionals in Hospitals
How can I contact one of these marketing professionals in Hospitals?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 9 companies, including Florida Medical Center, Johns Hopkins All Children's Hospital and Wellstar Health System, based on profile data retrieved on October 1, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach marketing professionals in Hospitals?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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