Developer tools
10 CMOs in Developer Tools
These ten executives hold or have held the chief marketing officer title at developer tools companies, including makers of software testing, infrastructure as code and AI coding products. A reader can learn how chief marketing officers build and run their teams in developer tools companies.
Professionals to explore
01—10Chris du Toit
LinkedInExperience: Chief Marketing Officer · Tabnine
Chief Marketing Officer at Tabnine since September 2025; the profile describes Tabnine's mission as helping developers and companies use AI to write, understand and ship code. Chris du Toit's profile also lists Chief Marketing Officer at Gravitee (2022–2025) and at Kobiton (2018–2022), and Chief Product Officer at Jacada (2015–2018).
Chris Kent
LinkedInExperience: Chief Marketing Officer · Coder
Chief Marketing Officer at Coder since July 2026; the profile says Coder provides enterprise AI development infrastructure and governance for developers to run AI coding agents at scale. Chris Kent's profile also lists CMO at Metronome (2025–2026), SVP Marketing at Clarifai (2024) and Vice President Product Marketing, Security & Networking at HashiCorp (2021–2022).
Darren Beck
LinkedInExperience: Chief Marketing Officer · Tricentis
Chief Marketing Officer at Tricentis since January 2022; the profile describes Tricentis as an AI-powered automated testing software tool company that helps software testing keep pace with Agile and DevOps. Darren Beck's profile also lists Executive Vice President & Chief Marketing Officer (2020–2021) and Chief Marketing Officer (2016–2020) at SolarWinds.
Genefa Murphy, PhD
LinkedInExperience: Chief Marketing Officer · JFrog
Chief Marketing Officer at JFrog since January 2026; the profile says the JFrog Platform provides an end-to-end pipeline to control the flow of binaries from build to production. Genefa Murphy's profile also lists Chief Marketing & Content Officer at Udemy (2023–2025) and Limited Partner, Stage 2 Capital Catalyst at Stage 2 Capital since 2022.
Holly Guevara
LinkedInExperience: Chief Marketing Officer · PlanetScale
Chief Marketing Officer at PlanetScale since February 2026. Other PlanetScale roles in Holly Guevara's profile are VP Developer Marketing (2024–2026), Director of Developer Education (2022–2024) and Senior Manager of Developer Education (2021–2022), and the profile also lists Developer Content Manager at Auth0 (2021).
Keith Messick
LinkedInExperience: Chief Marketing Officer · Vercel
Chief Marketing Officer at Vercel since June 2025; the profile says Vercel provides developers with frameworks, workflows and infrastructure to build a faster, more personalized web. Keith Messick's profile also lists Chief Marketing Officer roles at Redis (2023–2025), LaunchDarkly (2020–2023), Dialpad (2018–2020) and Lucidworks (2014–2018).
Manish Gupta
LinkedInExperience: Chief Marketing Officer · LaunchDarkly
Former Chief Marketing Officer at LaunchDarkly (2024–2025); the profile says LaunchDarkly helps teams manage code and AI agents in production with feature flags, progressive delivery and automated rollback. Manish Gupta's profile also lists Chief Marketing Officer at Sonar (2022–2024) and at Redis (2016–2019), and Vice President Global Marketing - Java and GraalVM at Oracle (2019–2022).
Michele Pilgrim
LinkedInExperience: Chief Marketing Officer · Pulumi
Chief Marketing Officer at Pulumi since November 2025; the profile describes Pulumi as an open-source infrastructure as code platform for building and managing cloud infrastructure with real programming languages. Michele Pilgrim's profile also lists VP, Marketing at Starburst (2022–2025) and VP, Global Marketing Advisor at DataStax (2019–2022).
Sasha Krsmanovic
LinkedInExperience: Chief Marketing Officer · Uno Platform
Chief Marketing Officer at Uno Platform since March 2019, described in the profile as co-founder and CMO, with a focus on growth, product differentiation and category leadership for developer and enterprise products. The profile also lists VP, Product Marketing at Telerik, a Progress company (2015–2019) and Marketing Director, Web and Mobility at Progress Software (2011–2015).
Zubin Tavaria
LinkedInExperience: Chief Marketing Officer · Buoyant
Chief Marketing Officer at Buoyant since April 2026, where the profile says Zubin Tavaria leads the marketing function; the headline describes product marketing, demand generation and revenue marketing for developer and infrastructure focused B2B technology companies. The profile also lists Chief Marketing Officer at MindsHub (2025–2026) and at ngrok (2023–2025).
Choose the right perspective
Match the person's product type and buyer to yours, since marketing a coding assistant to individual developers differs from selling a testing or deployment platform to engineering leaders. Check each person's dates and other roles listed to find the experience closest to your stage.
Questions to take into the conversation
- 01How do you balance product-led adoption by developers with demand generation for enterprise deals?
- 02Which developer community and content programs have produced measurable pipeline, and how did you measure them?
- 03How do you position a developer product when open source projects and cloud providers offer similar tools?
Reaching CMOs in Developer Tools
How can I contact one of these CMOs in Developer Tools?
Pick one of the 10 people on this page and choose "Book a paid call", or describe your project to find others. You offer a fee for a 15-minute call or a written answer, Instant Expert finds the person's work email and sends the invitation, and they decide whether to accept. The list covers 10 companies, including Tabnine, Coder and Tricentis, based on profile data retrieved on October 3, 2026. Being listed here doesn't mean someone has agreed to take calls.
How much does it cost to reach CMOs in Developer Tools?
You choose the offer, starting at $5 per person. It includes Instant Expert's 20% fee, so an offer that pays the person $100 costs you $125. You're charged only when the person books the call or sends the answer.
What if they don't reply?
You pay nothing. Instant Expert sends follow-up reminders, and if the person hasn't booked or answered within 7 days, the request expires and any hold on your card is released. You can invite several of the 10 people on this list at once and cap your total spend, so you pay only for the ones who accept.
About this directory
This is a professional research starting point based on business profile data retrieved on . Titles and companies reflect that source snapshot and may describe past or present roles. Check the linked profiles for current details. Inclusion does not imply Instant Expert membership or availability.
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